Media Studies

Researchers in this area study the practices, industries, meanings, mental processing, and influences of media. Our research examines the complex ways in which traditional and emerging media shape and are shaped by wider society, and the social and psychological processes people use to give meaning to media and media messages. The forms of media we encounter become ever more digital, networked, and mobile, this research area increasingly includes a critical understanding of media. Media are situated within particular social contexts, and can be examined through their varying contents, forms, structures, influences, and processes.

Recent research projects in this area include:

  • Analyses of the effects of exposure to political advertising on mental health and well-being
  • Documenting how local TV news cover social issues like housing, child care and parental leave
  • Visual analysis of skin tone of models on retail websites
  • Examination of the platformization of the media industries
  • Social construction of the monarch butterfly as an environmental icon
  • The shift from identity-based niches to algorithmic sorting of LGBTQ consumer markets
  • Understanding how people interpret the motivations and actions of complex and morally ambiguous characters in entertainment media

Associated Faculty

Sahara Byrne
Sahara Byrne

Senior Associate Dean

Office of the Senior Associate Deans

Professor

Department of Communication

Sahara Byrne
Headshot of Brooke Erin Duffy
Brooke Duffy

Associate Professor

Department of Communication

Brooke Duffy
  • bduffy [at] cornell.edu
Headshot of Amelia Greiner Safi
Amelia Greiner Safi

Senior Research Associate

Department of Communication

Amelia Greiner Safi
Headshot of Lee Humphreys
Lee Humphreys

Professor and Chair

Department of Communication

Lee Humphreys
Headshot of Bruce Lewenstein
Bruce Lewenstein

Professor

Department of Communication

Bruce Lewenstein
A man
Jeff Niederdeppe

Professor and Director of Graduate Studies

Department of Communication

Jeff Niederdeppe
Headshot of Norman Porticella
Norman Porticella

Research Associate

Department of Communication

Norman Porticella
Headshot of Dawn Schrader
Dawn Schrader

Associate Professor

Department of Communication

Dawn Schrader
Katherine Sender
Katherine Sender

Professor

Department of Communication

Katherine Sender
Headshot of Michael Shapiro
Michael Shapiro

Professor

Department of Communication

Michael Shapiro
Communication Theory
Media Psychology
Psychology Of Attitude