CALS Logos

Official Cornell CALS wordmarks are available to download for print and web use by members of the Cornell University community. For department-specific resources and logo variations, please reach out to cals-comm [at] cornell.edu to learn more.

Visit Cornell University Brand Center for guidelines relating to use of the university seal. This is also the best place to refer to all related policies that apply to the use of branding elements that represent the university, its colleges, schools and units, Cornell CALS included.

 

Cornell CALS College of Agriculture and Life Science

 

Print (EPS)

Print (JPG)

Web (PNG)

 

Horizontal configuration of CALS logo

Horizontal configuration

Print (EPS)

Print (JPG)

Web (PNG)

    Vertical configuration of the CALS logo

    Vertical configuration

    Print (EPS)

    Print (JPG)

    Web (PNG)

    Here’s a quick general guide:

    I’m not sure which wordmark variation I should use.
    Read more about the wordmark variations or contact us directly at cals-comm [at] cornell.edu.

    I’m creating something for digital or screen display, like a presentation, image or document that will primarily be seen online.
    Use PNG or JPG files. PNG files are ideal for digital documents such as web pages and digital presentations. Their transparent backgrounds make them especially useful for places where a transparent background is required (like over a field of color). PNGs also won’t get grainy or blurry when uploaded. JPGs will also work really well on the web provided they are not too large in file size.

    I’m using Microsoft Office or another word or layout editor to create something to print out, like a letter or informal flyer.
    Use JPGs for Word documents that you intend to print, or for any projects that require printing at a low-to-medium resolution.

    I’m creating something really nice or big for an event, for marketing, or for a big sign.
    Go with EPS files. They’re designed to produce high-resolution graphics for print, and you can scale EPS files and they won’t lose resolution. EPS files, much like PDFs, can be opened in several different applications, including but not limited to Adobe Creative Cloud products.


    Still not sure? Reach out to us!

    Color Palette

    • Print: Adobe Creative Suite
    • Web: HEX, RBG

     

     

     

    Fonts

    Lora and Work Sans are free, publicly available typefaces.

    After downloading the fonts and unzipping the TTF files, please follow the directions under How to add or install a new font.

    How to add or install a new font:

    1. Click Start
    2. Click Computer
    3. In the Computer box, double-click on the C: drive to open
    4. Open the Windows folder
    5. Open the Fonts folder
    6. Copy and paste the TTF files into the Fonts box. (Note: Some may be required in this step to install each downloaded font weight one-by-one).

    For alternative instructions, please visit the Microsoft support website.

    1. In the Finder, choose Go > Applications
    2. Open Font Book
    3. Choose Add Fonts from the File menu
    4. Select the font or a folder containing multiple fonts, then click Open to install the font(s)

     

    For additional information, please visit the Apple Support website.

    Photography Collection

    Search our broad collection of imagery — more than 700 high-resolution, royalty-free images taken in our new brand style.

     

     

     

    CALS PowerPoint (Blank Template)

    Two slide decks included with red or white backgrounds. (Note: You have to download each zip file; you will not be able to preview the files within Box).

     

     

    CALS Overview Slide Deck

    For presentations, we have developed a slide deck about CALS with slides that explain the university, our location and our impact in New York and around the world. (Note: these are large 22 MB files).

    Insert them into your slide decks as needed and check out our tips for use(Note: You have to download each zip file; you will not be able to preview the files within Box.)

     

     

     

    CALS Digital Letterhead

    Cornell CALS digital letterhead template for Microsoft Word.

    Be sure to update the information in the footer to reflect your contact details.

     

     

    Business Cards, Print Letterhead & Envelopes

    Order via Cornell Print Services.

    Cornell CALS business cards, print letterhead and envelopes are available for order through Cornell Print Services. You can also order Cornell AgriTech and PRO-DAIRY business cards through their online service. You will have to log in to their ordering system and navigate to Cornell CALS catalog section to view and select these products. 

     

     

     

    CALS Email Signature

    Download the digital template for Microsoft Outlook (do not copy from the Box preview). Format text in Arial at size 9pt.

    Optional:

    • Add preferred pronouns below name (e.g. she/her/hers, they/them/theirs, etc.)
    • Add official social media below email and web address
    • Add tagline “Life. Changing.” below signature block

     

     

    CALS Computer Desktop Backgrounds

    Choose from several dozen desktop backgrounds (dimensions: 1920px x 1080px) featuring images from the CALS Brand Photo Collection.

    How to Install: From the download link, select which image you’d like to display and download it to your desktop. Right click on the image on your desktop and set it as your desktop picture.

    Having trouble? Here are some helpful instructions for creating your desktop background on a:

     

     

     

    How to add or install a new font:

    1. Click Start
    2. Click Computer
    3. In the Computer box, double-click on the C: drive to open
    4. Open the Windows folder
    5. Open the Fonts folder
    6. Copy and paste the TTF files into the Fonts box. (Note: Some may be required in this step to install each downloaded font weight one-by-one).

    For alternative instructions, please visit the Microsoft support website.

    1. In the Finder, choose Go > Applications
    2. Open Font Book
    3. Choose Add Fonts from the File menu
    4. Select the font or a folder containing multiple fonts, then click Open to install the font(s)

     

    For additional information, please visit the Apple Support website.

    Cornell AgriTech Logos

    Example of Cornell AgriTech logo

     

    Print (EPS)

    Print (JPG)

    Web (PNG)

    Horizontal configuration of AgriTech logo

    Horizontal configuration

    Print (EPS)

    Print (JPG)

    Web (PNG)

     

     

     

    Horizontal configuration of AgriTech logo

    Vertical configuration

    Print (EPS)

    Print (JPG)

    Web (PNG)

    Cornel AgriTech PowerPoint (Blank Template)

    One slide deck included with white backgrounds. 

     

     

    Cornell AgriTech Digital Letterhead

    Cornell AgriTech digital letterhead template for Microsoft Word.

    Be sure to update the information in the footer to reflect your contact details.

     

    Cornell AgriTech Email Signature

    Download the digital template for Microsoft Outlook (do not copy from the Box preview). Format text in Arial at size 9pt.

    Optional:

    • Add preferred pronouns below name (e.g. she/her/hers, they/them/theirs, etc.)
    • Add official social media below email and web address
    • Add tagline “Grow with us.” below signature block

    More Downloads

    Both the Cornell CALS and Cornell AgriTech brands share an identical color palette, branded fonts and the photography collection, also available for download below:

    Color Palette

    • Print: Adobe Creative Suite
    • Web: HEX, RBG

    Fonts

    Lora and Work Sans are free, publicly available typefaces.

    After downloading the fonts and unzipping the TTF files, please follow the directions under How to add or install a new font.

    How to add or install a new font:

    1. Click Start
    2. Click Computer
    3. In the Computer box, double-click on the C: drive to open
    4. Open the Windows folder
    5. Open the Fonts folder
    6. Copy and paste the TTF files into the Fonts box. (Note: Some may be required in this step to install each downloaded font weight one-by-one).

    For alternative instructions, please visit the Microsoft support website.

    1. In the Finder, choose Go > Applications
    2. Open Font Book
    3. Choose Add Fonts from the File menu
    4. Select the font or a folder containing multiple fonts, then click Open to install the font(s)

     

    For additional information, please visit the Apple Support website.

    Photography Collection

    Search our broad collection of high-resolution, royalty-free images taken in our brand style.