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David Wooten, professor of marketing, Charles H. Dyson School of Applied Economics and Management, College of Business

Academic focus: Self-presentation and consumption, social influences on consumption, word of mouth and competitive shopping.

Previous position: Marketing area chair, faculty director of diversity, the Alfred L. Edwards Collegiate Professor, and a professor of marketing at the Stephen M. Ross School of Business, University of Michigan

Academic background: B.A., J. Mack Robinson College of Business, Georgia State University; M.B.A and Ph.D., Stephen M. Ross School of Business, University of Michigan

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Snow-covered apple orchard with bare trees in neat rows.

Report

Relevance Winter freeze events can damage apple tree vascular tissues, leading to decline, reduced productivity, and economic loss. Growers have reported unexplained tree weakening but often lack clear guidance on how rootstock cold hardiness...
  • Cornell Cooperative Extension
Arianna D. Edinbugh ’28 presenting at at the MANRRS 40th Annual Training Conference and Career Expo

Field Note

Animal science major Arianna D. Edinbugh ’28 from Columbia, Maryland, was among seven students who traveled to Dallas to represent the college at the MANRRS 40th Annual Training Conference and Career Expo in April. The National Society of MANRRS...
  • Animal Science