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  • Charles H. Dyson School of Applied Economics and Management
Sylvia Hristakeva, assistant professor, Marketing and Management Communication, Dyson School of Applied Economics and Management

Academic focus:

Quantitative marketing, industrial organization.

Research summary:

My primary research provides policy and managerial implications on the role of vertical relations between producers and suppliers in shaping market competition. For example, I add empirical insights on how vertical contracts, such as slotting fees, affect product availability and retail prices. A separate line of research answers policy-relevant questions related to consumers’ heath choices, looking at 1) what drives nutrition choices by consumers and 2) what are the effect of advertising on consumers’ adherence to prescription medication and subsequent effects on health outcomes?

Learn more about Sylvia.

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After sampling food markets in Chinatown districts, Cornell researchers found evidence that some threatened species of sea cucumbers – a pricey, nutritious delicacy – get sold to consumers.

  • Cornell Atkinson
  • Biodiversity
  • Food
group of individuals standing and smiling in front of Cornell University sign


Check out our final COMM Updates for the 2023–2024 academic year—and what a year it’s been! We’ll be back in fall 2024. Awards Congratulations to our graduate student award winners! The Outstanding CALS Graduate Teaching Assistant recognizes...