Interim Director, Office of Marketing and Communications
Erin Rodger is a strategic marketing and communications professional with experience in strategic planning, communications, digital marketing, public relations, media relations and brand management. Erin joined CALS in May 2018 as the Senior Manager of Marketing and Communications for Cornell AgriTech in Geneva, NY where she led marketing and communications for the campus of over 300 faculty, staff and graduate students. She is currently serving as Interim Director of the CALS office of marketing and communications.
Successes in her role include rebranding the New York State Agricultural Experiment Station to Cornell AgriTech, the launch of several marketing platforms and messaging that conveys the expertise, impact and value of Cornell AgriTech. Erin is passionate about sharing the important research, education and extension efforts happening at Cornell AgriTech in synergy with strategic communications priorities at CALS.
Erin's marketing and communications background spans several topical areas including academia, agriculture and government affairs. Prior to her role at CALS, Erin spent several years working as a marketing and communications professional in the wine industry where she developed a strong interest New York agriculture. She also developed an understanding of the federal and state political landscape during previous roles as a lobbyist in Washington, D.C. and as a research assistant in the office of Senator Schumer.
Erin currently resides in Geneva, NY and in her spare time enjoys exploring the Finger Lakes and spending time with her husband and two little girls.
241 Roberts Hall
Ithaca, NY 14853
ef383 [at] cornell.edu