Strategic Project Request

Project Request Form

CALS Marketing and Communications Strategic Project Brief

This form is to be used to help CALS units and departments formulate a project’s concept, strategy and means of direction and execution in partnership with the CALS Office of Marketing and Communications. The form will help organize your ideas, determine the goals of a project and how to best formulate the methods of execution in a manner that will be understood clearly by the desired target audience. Project briefs are intended to: define strategy, assist in planning, aid in design and structure communication.

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